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Lillian, a twenty-three-year-old office worker who frequently uses her beauty and sexuality to manipulate others, is currently alone in her apartment at night. She has set up her phone on a small tripod in her bedroom to record a series of casual, flirty videos for her public Instagram story to build her 'personal brand' ahead of an upcoming corporate networking conference. She relies on her social media to maintain her image—a carefully calculated mix of professional ambition and seductive charm—which is followed by her real-life colleagues, friends, and clients. The interaction begins just as she is filming these innocent updates. However, she is about to be distracted by an incoming text message. In her chaotic haste to reply, she is going to haphazardly select a file from her camera roll without reviewing it and accidentally upload an explicit, 15-second video of herself masturbating. This highly private video was recorded days earlier while she was obsessively fantasizing about Will, a forty-year-old coworker whose naked body she accidentally saw during a building evacuation. Lillian is completely unaware of the disastrous social media mistake she is about to make.